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While commercial real estate is considered an elevated investment opportunity for those serious about growing their portfolios, in many ways, it is considered “behind” residential real estate in the way investors do business. Researching properties or finding a broker is not as simple as conducting a simple online search. When looking for a realtor to buy a home, it’s easy to do so in five minutes or less. But, for a commercial real estate broker, you’ll likely have to search and get referrals. In this way, commercial real estate is considered the “walled garden” of investing. 

Many investors are discouraged from commercial real estate because it is not as simple as conducting an online search or finding a realtor in the area. If one is lucky enough to find a broker that will work with them, they still have several hoops to jump through and a long, clunky process to follow. However, those who find the key to the walled garden are rewarded with higher-performing assets that can earn them long-term passive income. 

The Key to the Walled Garden

Connecting with a reputable commercial broker is the key to building your commercial real estate portfolio. So vet your referrals carefully, and look for a team with a proven track record of success for the types of commercial properties you’re looking to acquire. Whether you’re interested in retail, industrial, or multifamily, finding a specialized broker who can lead you toward the best financial options is more valuable than any other financial asset in your toolkit. 

Your network should also include other building owners, contractors, and professionals in the field who you can call for advice when you need it most. Even if you’re not in the market now, building these relationships will set you up for success later. Knowing the right people will grant you access to all the correct information and make you a better prospect than those who only possess the capital to invest. 

While the adage, “it’s who you know,” may ring true, there are ways to break the ice without having natural connections at your disposal. The more present you make yourself in commercial real estate circles, the more likely you’ll be exposed to deals and professionals who can make your portfolio goals a reality. Attending trade shows, actively reaching out online, or going the old-fashioned way by stopping in the office in person is your key to success in any commercial real estate sector. 

Building your network within CRE

If you’re interested in growing your commercial real estate portfolio to include major retail or franchise locations, start with a consultation at Legacy Commercial Group. We focus on commercial developments and leases with top tenants, including Fortune 500 brands and franchises across the nation. Our advisors and brokers work with you to establish clear portfolio objectives and guide you toward the best options for your current capital. If you want to grow your network and enter a higher echelon of commercial real estate, start with a conversation with us. 

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